Blogging is a highly profitable activity, provided you regularly contribute for your own blog. However, the basic purpose of regular blogging is to engage with your target audience. What is the point of having a blog that nobody would want to follow? Blogging tips mentioned herein are based upon my personal observations and experiences. These are solid suggestions that can drive quality traffic to your website.
1. Write for your target market
Your target market is the people interested in your niche. Your product or service is catered only to a specific set of people. It is virtually impossible to sell your services to everyone around you. Select a target market that would be loyal in following your blog. For example, you can start a blog for Americans on how to get out of debt. Today, there are many Americans suffering from rising debt. A blog that specifically covers this target market would be a good idea.
2. Conduct keyword research
Now that you are done in finding out your target market, it is important in conducting some research for important keywords such as “how to get out of debt”, “tips of getting out of debt”, etc. Using Google Keywords Tool is a good way in finding out what people are exactly searching for on monthly basis. Include the primary and secondary keywords in every article that you post on your blog. However, make sure to stress more on content rather than just forcing the keywords.
3. Creating catchy titles
Titles should be catchy with at least one keyword present in it so that there are good chances of your blog post getting traffic from organic searches. One of your title posts could be “10 tips on getting out of debt.” Another post could be “5 important tips on how to get out of debt.”
4. Good content
Please take into account that your primary purpose of creating a blog is educating your target market. Your blog posts should be highly informational, and written as if you were writing a book. All of your blog posts should pass major plagiarism checkers. Conduct research from other similar blogs, and write everything in your own words with your personal opinions and observations. When you write for your audience, search engines would give preference to your blog.